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JOB POSTING: ACCOUNT EXCECUTIVE
JOB RESPONSIBILITIES:
- Expands established customer base by generating new leads, selling non-traditional advertising and growing existing advertising revenue from current clients.
- Maintains client relationships by sponsoring promotions, contacting key accounts on a bi-monthly basis, and utilizing client entertainment opportunities.
- Researches the industries that clients represent, and uses quantitative (ratings and audience measurement) and qualitative (listening and buying habits) methodologies to effectively sell advertising.
- Keeps up to date on all KGMB9 product lines and programming features including the product lines and programming features of competing radio stations and other media forums.
- Negotiates advertising rates and schedules along with preparing creative written and oral proposals to clients.
- Provides account updates, communicates monthly projections and forecasts future advertising business.
- Monitors accounts receivable of client base.
SKILL REQUIREMENTS:
- Bachelor’s Degree preferred with emphasis in Business/Marketing/Communications
- Understanding of Nielson/Arbitron ratings.
- Excellent verbal and written communication skills
- Experience handling clients at various stages in the sales cycle
- Capable of handling multiple tasks
- Strong transactional sales background (Proven sales track record)
- Proficient in MS Word, Excel, Power Point
Contact Cheryl Oncea, General Sales Manager, at
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KGMB9 IS AN EQUAL OPPORTUNITY EMPLOYER
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